The Process
The Conscious Vacation brand and website were created leveraging design and strategy techniques used in communications and experience practices. We use a hybrid approach that brings together brand building, prototyping, conceptual media experimentation, interaction design, UX & service planning, and experiential workflow architecture to create an inter-media creative practice. This approach is rooted in bricolage, an discipline that celebrates free-form creative conversations with materials and techniques to unlock new ideas and outcomes.